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A word from the Director


We, along with my brother, chose La Vie Claire for its brand of organic products which differentiates us from our competition. La Vie Claire has given us the freedom to manage our stores, allowing us to create stores that are a reflection of us as well as our employees.

Antoine, multiple franchise owner for the past four yearsLa Vie Claire Charlieu, Amplepluis, Tarare, Montceau-lès-Mines

We both chose La Vie Claire for our career change for professional and personal reasons. We were impressed by the quality of products, the reputation and image of La Vie Claire and, at the store level, the concept and logistics were very effective.

Fatiha & PatrickLa Vie Claire Manosque

We chose La Vie Claire because it's a pioneering brand in the organic sector with its own line of products for creating customer loyalty. From our first contact with headquarters, we immediately noticed the warm, friendly spirit.

Françoise & AntoineLa Vie Claire Oyonnax

For us, La Vie Claire is the network that has the most values relating to organic and the one that allows us the most leeway in pursuing all things local. La Vie Claire is the pioneering network with real experience. Having your own brand is a strong competitive advantage!

Stephen & RémiLa Vie Claire Podensac

La Vie Claire is a brand that's recognized and appreciated for its values and its respect for the environment. The brand challenges us each and every day to convey and share a different way of eating and living, making organic food accessible to all and not just an elite few. Having your own brand name which conforms to the company's requirements is a valuable asset!

Christoffer DANTINELa Vie Claire Arlon (Belgium)